In a campaign to rebrand a European electronics store called Saturn, New York based production company 1st Ave Machine created a new ad featuring the “perfect hybrid of modern machine and beautiful woman.” The spot was conceived by director Arvind Palep, and he says “We were presented with the challenge of creating a refreshing take on a sexy, female robot. Every one has seen the transparent, plastic-looking, mechanical, nuts-and-bolts robot. We wanted to look into the future to take the concept to the next level.”
Watch the ad at 1st Ave Machine.
Warning: Features some gorgeous robotic nudity.
From Digital Arts Online.